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Online PR & Corporate Communications |
"://CORPORACT drives image, stakeholder relationships and reputation using a combination of innovative technology based tools and services."
Technology and the Internet have effected change on numerous industries in recent years. Perhaps no industry has been changed so profoundly as the news media arena that has radically reshaped itself in order to adapt to the much wider forms of information delivery. By association, this has had an impact on the practice of public relations.
By using online PR as a proactive approach to marketing and integrating traditional methods with new e-strategies and technologies, we can provide successful, measurable and efficient campaigns. All our solutions are pragmatic, results-driven and focused around solid deliverables and quantifiable standards of success.
Whatever your needs and aspirations are - whether they be brand, issues, rumour or relationship management - we can help with an online solution that is cost effective, tangible, measurable and targets your stakeholders.
Our programmes are tailored to the needs of our clients and are designed to build brand equity, increase online visibility and drive visitors to websites. We have the creative services, skills, experience, strategies and technology to support any online communications campaign.
Typical implementations and strategies include but are not limited to:
Online News Delivery & Postings.://CORPORACT's Online News Delivery services provide search engine optimised news releases, delivery, publication and connection to online constituents. Efficient, effective and measurable.
Content Syndication using news sources and RSS feeds.
Using PR to achieve search traffic and maximising reach. Our optimisation programmes include Websites, Social Media and News. At ://CORPORACT we believe in integrating search with our PR campaigns. Good online PR will also mean improved search engine rankings even without links.
One-to-One Interactivity. We like to Identify the influencers in communities of interest and get to know the right people by talking to them. Discussions in forums provide a good way to get feedback on a brand or product.
Management of strategies and content creation for Web Logs | Blog Websites | Business and personal blogs | Wikis. Business is being encouraged by the online community to embrace blogging as a method of connecting with stakeholders. We help brands with reputations to manage to engage in blogosphere in order to enter into dialogue, develop relationships and create networks online. For more information click here.
Creating a Buzz using Animated Messages and Viral Marketing. Now widely recognised as one of the most powerful online marketing methods available viral marketing spreads messages from one individual to the next. All our successful viral campaigns rely on compelling content which resonates with a viewer who then passes it along to family, friends or colleagues. Word of mouth promotion is fast and influential and a powerful, creative message can go on to reach thousands of people.
Reputation Management, Online Monitoring and seeding of content. The rise in user generated content means there is a growing need for businesses to track online reputation and respond to what is being said about their people, brand or product online.
Online Events and Conferences foster debate around a topic.
Polls & Surveys. Aggregating data from surveys can be a valuable way to evaluate activity or collect information from people who are interested in your organisation.
Bespoke Online Media Centres and Corporate Communications Hubs. Need a best-of-class online media centre to serve as your communications hub? Click here for further information or View our Guide to Building an Online Media Centre.
If you are interested in finding out more about the range of solutions and services we provide, or have a challenging communications requirement Why not get in touch now?
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